Tackle grey in only 10 minutes with Paul Mitchell the color 10 and deliver up to 100% coverage. Formulated with natural beeswax base and the lowest amount of ammonia, this permanent hair colour provides shiny, natural-looking results.
Features + Benefits
Express Touch-Up Service Opportunities
Offer express services for added convenience and additional salon revenue to guests levels 3-7 with 40-60% grey.
Optimised Delivery System
Including a gentle Oleic Acid surfactant to optimise viscosity, expedite application and dye deposition.
Calibrated Lowest Ammonia
Formulated with the lowest amount of ammonia required for the slight lift and rapid dye development with less structural damage and providing smoother, healthier-looking hair.
Intermixable Shades
Fully intermixable shades for more versatility and customisable guest offerings. Not intermixable with any Paul Mitchell the color shades.
Designed For Easy Pairing
Delivers healthy-looking and conditioned hair with outstanding shine and manageability.
Sustainable Beeswax Base
Creative control over minimal to maximum deposit. Allows easy fixes via tonal adjustments and colour corrections.
Chromaluxe Technology and Advanced Oxidative Dyes
Unique conditioning system delivers increased shine and condition while advanced oxidative dyes provide long-lasting colour that fades on tone.
What Can 10 Minutes Bring to Your Chair?
Time is a valuable resource in the salon. Reclaim your time with express colour services! While Paul Mitchell® the color 10 is not intended to replace all traditional permanent colour retouches, its simplicity and efficiency make it a must-have for guests with levels 3-7 and 40-60% grey.
Last-Minute Guests
Ideal for those who need a gray coverage service on short notice.
Short-Haired Guests
Offer a quick add-on service for grey guests, especially those with short hair.
Fast Regrowth
An ideal solution for guests who see two or three-week growth.
Be A Hero To Your Busy Guest
Squeeze in the guests who forgot to book their colour service.
Lunchtime Colour
Fill mid-day service appointments and provide a quick root refresh during a client's lunch break.
At-Home Colour Users
Convert your at-home colour guest and show them how quick and easy salon colour can be.
Tackle Grey in 10 Minutes
These shades can be used as a stand-alone colour or can be intermixed for customised looks, ideal for guests level 3-7 with 40%-60% percentage of grey and those who want express 10-minute colour services. Formulated with a brown-to-tan background colour, enjoy 8 new shades in 3 prominent colour families.
Determine the natural level and percentage of grey. Paul Mitchell® the color 10 is ideal for levels 3-7 with 40-60% grey.
Determine if you are coloring on-level or up to 1 level lighter.
Select the shade (level and tone) desired.
For every 10 g of Paul Mitchell® the color 10, add 15 g of 20 volume Paul Mitchell® Cream Developer.
1:1.5
Natural Level
Determine if you are colouring on-level or up to 1 level lighter.
Target Colour
Level 5, natural and warm
Formula
5Nw + Paul Mitchell® 20 Volume Cream Developer (1:1.5)
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For example
Paul Mitchell the color 10: 10 g / 0.35 oz.
20 Volume Paul Mitchell Cream Developer: 15 g / ½ oz.
- Apply to clean, dry hair.
- Begin in the front quadrants or in the greyest areas, leaving the hairline or finer textured areas for last.
- Take fine partings, apply quickly and work systematically.
Standard processing time is 10 minutes. Increase to 20 minutes to
achieve a slight increase in grey coverage and richer results. Do not use heat.
It is recommended to perform an allergy test prior to a colour service. especially for sensitive guests. Just like certain foods and materials, hair colour products can cause allergic reactions in some people. Conduct the following test 48 hours before application.
Allergy Test Steps
Conduct the following test 48 hours before application.
- Cleanse an area the size of a nickel behind the ear, touching the hairline. Pat dry.
- Apply the actual colour mixture you intend to use, including developer to the test area.
- Let process for the intended processing time, rinse and pat dry.
- Do not wash or rinse area for 48 hours. If no reaction has occurred, proceed with process. Do not use hair colour if the guest has experienced any signs of irritation.
Additional Support
Brush up on product knowledge, plus all the resources you need for successful colour services.
The 2-Step Colour Prep
Use the Paul Mitchell Professional Pre-Service Prep before each colour service and see the difference a clean canvas can make.
Paul Mitchell e-learning academy
Understanding the constant hustle of a hair care professional, we recognize your commitment to continuous growth. That's why Paul Mitchell brings you a fresh eLearning initiative, ensuring your online education is as vibrant and captivating as ever! Both salon proprietors and stylists will revel in our premium virtual lessons and online modules. Crafted with the unique needs of hair care experts in mind, witness your knowledge soar with this exquisitely designed program.
